CAPRON Laurence, MITCHELL Will
Build, Borrow or Buy: Solving the Growth Dilemma Harvard Business Review Press(2012) 208 p.
Business ecosystems change constantly. Opportunities come and go and the race
is won by the most agile. Today’s business leaders know all too well that to
compete and grow, they must regularly expand or reinvent – but how should they
go about bridging the resource gap? No matter their size or pedigree, firms have
a limited number of options: they can innovate internally (build); enter into
contracts or alliances and joint ventures (borrow); or merge or acquire (buy).
Three clear choices – it seems simple enough – but in their new book, BUILD,
BORROW, OR BUY: SOLVING THE GROWTH DILEMMA (August 21, 2012, Harvard Business
Review Press) Laurence Capron and Will Mitchell show how ineffectively most
companies plan for growth. Drawing on two decades of research and interviews
with senior executives across the world, the authors present a step-by-step
Resource Pathways Framework that helps business leaders assess the potential
benefits and risks of all the possible sourcing modes for their company, and
select the best option for each new growth initiative. Throughout the book
Capron and Mitchell present cautionary tales of poorly considered growth plans
including those of Schering-Plough, Toys 'R' Us, the Indian automotive firm
Hero, and BP’s beleaguered Russian ventures. But case studies from Cisco,
Johnson & Johnson, and GE in the USA, Danone in Europe, Massmart and MTN in
Africa, Tata in India, Banco Itaú in Brazil, Coca-Cola FEMSA in Latin America,
and others both large and small, illustrate how firms grow more quickly and with
less disruption by implicitly following Resource Pathways Framework principles.
The core message is clear: firms that learn to select the right pathways to
obtain new resources gain competitive advantage.
For more information, visit
www.build-borrow-buy.com
You can download the first chapter at the following page:
This chapter - The Resource Pathways Framework - presents the core framework that outlines the main criteria for firms to choose between the three main growth pathways, Build (Internal Development), Borrow (licensing & alliances) and Buy (M&As).