©2013 INSEAD Case Study
This case provides an overview of Laastari, a Finland-based retail health clinic chain offering primary care services for a focused set of minor acute conditions. It presents an analysis of four key areas: value proposition and service offering; customer focus and strategy; funding model; and infrastructure.
Pedagogical Objectives: The case can be used in classroom settings focused on healthcare innovation, and in particular in pedagogical situations aimed at developing skills for analyzing and improving the efficiency and effectiveness of healthcare delivery. It may be used in conjuction with other cases -- Laastari: Building a Retail Health Clinic Chain (which details the operational and strategic aspects of the business model) and Finland's Public Sector Primary Care Model (which reviews primary care services in the public sector, for a comparative analysis of service design and delivery strategy in public vs private models).