Tuesday, April 1, 2014

Drivers of China's Desire for Luxury and Consequences for Luxury Brands

GODART Frederic, ZHAO Y.
Drivers of China's Desire for Luxury and Consequences for Luxury Brands in Luxury Brands in Emerging Markets, G. Atwal, & D. Bryson (Eds.), Palgrave Macmillan(2014) 119-129