Tuesday, June 2, 2015

Wildfire Entertainment: Evolving Formal Structure


GALUNIC D. Charles,TIERNEY Warren David
 ©2015 INSEAD Case Study
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Organizational design can be complex, involving many different levers. But at its roots are a few fundamental formal structures or forms: functional, matrix, and divisional. This case tracks the early history of a (fictitious) start-up company in the software/mobile entertainment industry that rapidly expands and needs to consider the pros and cons of these various archetypes of formal structure.